How it started:
Conversion rates
Gents Barber Club, a popular barbershop with locations in San Francisco and San Jose, faced multiple challenges when they approached us for help.
Their recent rebranding efforts had failed to produce the desired results, with a website that looked good but didn’t convert visitors into paying customers.
Additionally, the website wasn’t optimized for mobile devices, leading to a significant loss of potential clients. They also needed more traffic to their new San Jose location and a new e-commerce store for their hair products.
How it started:
Conversion rates
Gents Barber Club, a popular barbershop with locations in San Francisco and San Jose, faced multiple challenges when they approached us for help.
Their recent rebranding efforts had failed to produce the desired results, with a website that looked good but didn’t convert visitors into paying customers.
Additionally, the website wasn’t optimized for mobile devices, leading to a significant loss of potential clients. They also needed more traffic to their new San Jose location and a new e-commerce store for their hair products.
WHAT DID WE DO
Redesigned website for improved user experience
To solve these issues, our team created a new website that was both visually appealing and optimized for conversions.
We started by designing a new user-friendly interface that made it easy for visitors to navigate and find the information they needed quickly.
We then worked on optimizing the website’s content and layout for both desktop and mobile devices, ensuring that potential customers could access the site easily, regardless of the device they used. We also integrated an e-commerce store into the website, allowing customers to purchase Gents Barber Club’s hair products online.
To increase traffic to their San Jose location, we ran a targeted Google Ads campaign, reaching potential customers in the area and driving more foot traffic to the new store.
Mobile Optimization:
Implemented mobile optimization for seamless browsing
To ensure that Gents Barber Club’s website was accessible and easy to navigate for all potential clients, we focused on optimizing the website for mobile devices. Our team worked on designing a mobile-friendly interface that would allow visitors to easily browse through the website, book appointments, and shop for products. This not only made it easier for customers to access the website, but it also improved the overall user experience, leading to a higher conversion rate. By optimizing the website for mobile devices, we were able to tap into a larger audience and make Gents Barber Club’s online presence even more robust.
Mobile Optimization:
Implemented mobile optimization for seamless browsing
To ensure that Gents Barber Club’s website was accessible and easy to navigate for all potential clients, we focused on optimizing the website for mobile devices. Our team worked on designing a mobile-friendly interface that would allow visitors to easily browse through the website, book appointments, and shop for products. This not only made it easier for customers to access the website, but it also improved the overall user experience, leading to a higher conversion rate. By optimizing the website for mobile devices, we were able to tap into a larger audience and make Gents Barber Club’s online presence even more robust.
The Results:
Overall Growth and Success for Gents Barber Club
The results of our efforts were impressive. The new website, optimized for conversions and mobile devices, saw a 30% increase in conversion rates, with more web visitors booking barber appointments than before.
The newly added e-commerce store also allowed customers to purchase Gents Barber Club’s hair products with ease, leading to an increase in online sales.
Finally, the targeted Google Ads campaign resulted in a significant boost in foot traffic to the San Jose location, helping the new store attract more customers.
The Results:
Overall Growth and Success for Gents Barber Club
The results of our efforts were impressive. The new website, optimized for conversions and mobile devices, saw a 30% increase in conversion rates, with more web visitors booking barber appointments than before.
The newly added e-commerce store also allowed customers to purchase Gents Barber Club’s hair products with ease, leading to an increase in online sales.
Finally, the targeted Google Ads campaign resulted in a significant boost in foot traffic to the San Jose location, helping the new store attract more customers.